A Wok Down Memory Lane at Ellenborough Market. Held in conjunction with Singapore Food Festival, the Singapore Favourite Food Village is an annual 10-day local culinary festival organised by the Singapore Food & Beverage Alliance (SFBA) and supported by Singapore Tourism Board that celebrates and showcases Singapore's rich and unique multi-cultural food heritage and pays homage to local culinary heroes all under-one-roof.The Singapore Favourite Food logo is specially designed for this occasion to reflect our vibrant Singaporean culinary landscape. Each of the five stars rendered in different colours highlights a unique key value that is integral to the pursuit of culinary excellence.